Animation & Motion Graphics
Animation principles, explainer videos, storyboards, kinetic typography, logo animation, UI motion and the production process.
12 articles
Animation & Motion Graphics · Complete guideAnimation and Motion Graphics: The Complete Guide
A practical reference to animation and motion graphics: business uses, common styles, the production pipeline, core skills and tools, and a step-by-step way to learn the craft.10 min read
Animation & Motion GraphicsThe 12 Principles of Animation, With Motion Graphics Examples
The rules that make movement feel natural and readable, explained one principle at a time with a classic example and a practical motion graphics application.10 min read
Animation & Motion GraphicsAnimation, Motion Graphics and Explainer Videos: The Differences
Five terms people mix up when ordering an animated video: what sets each apart, when each one fits, and how to choose between them by goal, time and effort.8 min read
Animation & Motion GraphicsHow to Write an Explainer Video Script: Structure, Pace and Voice-Over
How to write a short explainer script viewers understand first time: the four-part structure, timing the narration, the two-column format and writing for voice-over.9 min read
Animation & Motion GraphicsStoryboarding: Planning Scenes Before You Animate
A practical method for turning a script into drawn panels your team and client understand, so problems surface while they are still cheap to fix.8 min read
Animation & Motion GraphicsKinetic Typography and Logo Animation: A Practical Guide
How to animate words and logos without sacrificing readability or brand identity: timing to sound, Arabic letterforms, logo reveal types and the right format for each use.8 min read
Animation & Motion Graphics2D vs 3D Animation: When to Choose Each
A practical comparison of 2D and 3D animation: techniques, strengths, time and cost drivers, and a checklist to help you pick the right approach.7 min read
Animation & Motion GraphicsMotion Graphics and Animation Software: How to Choose
There is no best program for everyone. Meet the main tools for motion graphics, 2D, 3D and interactive animation, and learn how to pick the right one.8 min read
Animation & Motion GraphicsTiming, Spacing and Easing in Animation
Why does one move feel heavy and another light? Learn timing, spacing, easing curves and the graph editor, with frame-based examples and exercises.9 min read
Animation & Motion GraphicsUI Motion Design: Animation in Websites and Apps
Interface motion is a function, not decoration. Learn its jobs, guideline durations, the right easing, performance rules, accessibility and RTL direction.7 min read
Animation & Motion GraphicsSound Design for Motion Graphics: Music, Effects and Voice-Over
A practical guide to sound for motion graphics: music and licensing, sound effects, beat sync, voice-over basics, mixing, and videos that work on mute.8 min read
Animation & Motion Graphics